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Alphatec

Deja Brew

Delhi NCR

The
requirement

Deja Brew, a new sophisticated beer café chain in Delhi NCR, sought to create an immersive audio experience for its patrons. The flagship outlet in Greater Kailash's M-Block market, with its exposed brick walls, local artwork, and comfortable seating, required a high-energy sound system that would complement its modern yet classic ambience. The audio solution needed to support both background music and high energy DJ performances, enhancing the overall café experience.

The
challenge

The primary hurdle was space constraints. The café's design left little room for traditional audio setups, particularly for subwoofers. Additionally, Deja Brew needed a system that could address acoustic difficulties inherent in the space and maintain consistent volume levels across different zones. The solution had to be both powerful and discreet, seamlessly integrating with the café's aesthetics.

The
Solution

Sandeep Duggal(VMSdelhi), collaborating with Alphatec, devised a tailored solution to meet Deja Brew's unique needs. Genelec speakers were chosen for their high energy output and aesthetic appeal, delivering powerful sound without compromising the café's design integrity. To manage volume levels across different areas of the café, B8036 30V (or 13V) speakers were implemented. This setup amplified sound effectively while minimising resonance issues, ensuring a pleasant acoustic environment throughout the space.

The
IMPACT

Alphatec's & Sandeep Duggal’s expertise in balancing requirements allowed for a customised installation that maximised sound quality within the given space constraints. Post-installation, thorough system checks were conducted to ensure the setup met the client's expectations, followed by ongoing support as part of Alphatec's commitment to after-sales service.

Deja Brew’s team was thoroughly impressed with the new audio system. The carefully selected and installed speakers merged effortlessly with the restaurant's atmosphere, providing exceptional sound quality throughout the venue.

This successful implementation at Deja Brew's flagship outlet has set the standard for their future locations, demonstrating Alphatec's ability to deliver bespoke audio solutions that harmonise technology with design.